Type Trailers

People have not stopped reading; they’ve just adapted to shorter formats. As reading continues to shift across platforms and moments of attention, how can typography get audiences to engage deeper with written stories?

THE ASK

Create short-form “trailers” from full texts using cinematic typography and design. Turn these moments into literary gateways that inspire viewers to go beyond the scroll.

THE SOLUTION

Copywriting and concepting 
Campaign currently in development

SOCIAL

Share your favorite words

From your favorite works.

Structured like a fan edit.

Designed for user-generated creativity.


WATCH A FULL-LENGTH TYPE TRAILER.

A 30-second typographic peek at George Orwell’s 1984.


STORIES THAT SHOW UP EVERYWHERE

A flexible format for publishers, platforms, and artists to collaborate with Penguin and Monotype, inviting people to read beyond the surface.


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